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Babyshop Magazine

Green Page

What is our Green Page assortment?

At Babyshop, our mission is to gear up modern families while at the same time making our planet a better place for the next generation. On our journey to do so, we want to guide you to making the best purchases for your family, and the planet. In a way to make it easier for you to find and shop what we consider to be our more sustainable assortment, we’ve created the Green Page.

On our Green Page, we've collected all products that in one or several ways meet our sustainability requirements, set and controlled either by third-party certifications or our own standards. We've split them up into eight different categories, focusing on various parts of the production process and supply chain.

We invite you to read more about the eight Green Page categories below.

Responsible production

Products in this category have been produced in a responsible way. That means that the manufacturers have set higher demands on chemicals used in production than legally required and/or that they take responsibility of the social welfare of the workers. This responsible production is verified through third-party certifications.

Responsible wood

The wood that is used in these products has been proven to be responsibly sourced. This means that the forests have been harvested in a sustainable way with respect for nature, animal life and humans working in the supply chain. This can be proved through a third-party certification that supports traceability or by the supplier showing other sufficient evidence.

Responsible animal welfare

Products in this category has a third-party certification that controlls the whole supply chain, to ensure that all wool and/or down used can be traced back to farms with a progressive approach to managing their land, and from animals that have been treated responsibly.


Products in this category has a functional coating that creates a water repellant surface which is entierally free from PFC-chemicals, also called florocarbons. Florocarbons are known to be harmful to both humans and the environment.

Organic material

Product in this category are made from at least 50% organically produced material. All organic materials are grown without chemical pesticides or chemical fertilizers and are free from genetically modified organisms. This means less damage to the environment and to farmers working in the fields. In organic production, all resources, such as energy, land and water, are used in a long-term and sustainable way.

Low impact material

Products in this category are made from at least 50% "low impact material". For example, a material that it is made from an easily renewable resource, free from any harsh or harmful chemicals, requires minimum amounts of water while produced, or in any other way has had a lower impact on the environment it was made or grown in.

Recycled material

Products in this category are made from at least 50% recycled materials. A recycled material has been created from a previously existing item such as PET bottles, old clothes or waste materials. Reduced use of non-renewable resources, reduced use of water and/or energy and reduced waste are examples of benefits when choosing a recycled material.


Products in this category are made from at least 50% bioplastic. There are different types of bioplastic available; biobased, where the coal used comes from renewable resources; biocomposite, which is a mix between a plastic and a natural material or biodegradable, a material made to be degradable in nature.

A product that ends up on our Green Page meets the requirements of at least one of these eight categories, and in many cases, even more. Across the site you’ll see all Green Page products marked with the green leaf, to make it easier for you to choose all the good greens.

Explore all Green Page products